Latest News and Updates
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September 29, 2021Martech Cube: Time for CPG Marketers to Update the Fundamentals
The 5Ps of marketing have changed dramatically. Are Traasdahl from Crisp, shares tips on how brands can gain a competitive advantage in the omnichannel marketing space. Read the full article here. Read more »
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September 23, 2021
Innovator Insights: Are Traasdahl from Crisp Breaks Down The 5Ps of Marketing through the Lens of Programmatic Commerce
Are Traasdahl fro Crisp breaks down the 5Ps of Marketing through the lens of programmatic commerce here. Read more »
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September 3, 2021Dairy Foods: Peekaboo Organics scoops out hidden data
The company turned to Crisp to focus its distribution growth on areas where the product performs best. Full story here. Read more »
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August 26, 2021
Retail Merchandiser: Beauty in Data
When introducing a brand new product to the market, you need to know your customer and the numbers inside and out. We sat down with SkinTe’s Head of Sales and Marketing, C.J. Roberts, to talk about growth, partnerships, and how he uses data to make big decisions here in Retail Merchandiser. Read more »
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August 19, 2021
Food Logistics: How Challenger Brands Can Win with Data
One surprising outcome of the pandemic was the success of challenger brands — the emerging companies that question the status quo, create new categories and innovate in unexpected ways. But, it can be hard to compete when you’re new to the market, especially in the world of retail. As retail shifts to post-pandemic times, here… Read more »
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August 2, 2021
Authority Magazine: Are Traasdahl On How Businesses Pivot
Agile Businesses: Are Traasdahl of Crisp On How Businesses Pivot and Stay Relevant in The Face of Disruptive Technologies here in Authority Magazine. Read more »
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July 28, 2021
Supply Chain Buzz: Food and Retail Supply Chain Check-In
Crisp Product Manager Jordon White featured on The Supply Chain Buzz podcast here. Read more »
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July 7, 2021
Whole Foods Magazine: Crisp Partners with UNFI to Bring Benefits to CPG Brands
Crisp announced that it has formalized a relationship with UNFI. Using the Crisp platform, food and beverage brands will be able to share, manipulate and utilize UNFI data within their own business intelligence tools, such as Excel and Power BI. Read the full article here in Whole Foods Magazine. Read more »
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July 7, 2021
NASDAQ Trade Talks: Supply Chain Disruptions and Exposing Disconnects in the Food Industry
Crisp Founder & CEO Are Traasdahl discusses supply chain disruptions and exposing disconnects in the food industry. Full video available here. Read more »
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July 6, 2021
Business Insider: Sustainability isn’t just good business – it’s a huge recruitment tool
Insider’s Karen Ho interviews Mark Frohnmayer, founder and president of electric-vehicles maker Arcimoto (c) and Are Traasdahl, CEO at Crisp, a food-supply analytics software platform. Click here to read the full article. Read more »
