Nielsen

Unlock data-driven insights across your CPG with automated ingestion, powerful data modeling, and user-friendly analytics.

Seamlessly integrate Nielsen data into your current systems

Crisp ensures a reliable, secure flow of the data you get from Nielsen into the tools and systems you rely on.

With Crisp, you can spend less time maintaining data pipelines and focus more on value-added analysis – and everyone from sales to operations and management gets the information they need, where they need it.

Available NielsenIQ data varies according to your data license with NielsenIQ. Retail measurement data includes, but is not limited to:

  • Percentage lift in dollars or units
  • Incremental dollars or units
  • Distribution
  • Velocity measures such as sales per million ACV
  • Dollars Per Total Distribution Points
  • Pricing
  • Display Unit Price
  • Percentage of dollars sold on promotion
  • Share
  • Dollar Share
  • Dollar Share of Category Segment and Context

NIELSENIQ is registered trademark and trademark of The Nielsen Company (US), LLC. Used with permission.

Crisp provides detailed data model documentation that includes primary keys and reference tables. To view Crisp’s full data schema, contact our team.

Feed your current data workflows with timely source data

Case Studies

  • PopSockets

    PopSockets uses Crisp’s real-time data integration to optimize inventory, improve retailer relationships, and drive product innovation.

  • Nature’s Bakery

    Mars’ Nature’s Bakery uses Crisp to improve their supply chain efficiency and inventory management, supporting their rapid growth into 2025.

  • Chosen Foods

    Chosen Foods accelerates growth and improves inventory management while maintaining sustainability by utilizing UNFI Insights powered by Crisp.