With Crisp data, Swoon and Barbie evolve classic flavors into a summer smash
The Swoon team uses fresh insights in the Crisp platform to anticipate demand levels and get sugar-free lemonade on the right shelves – ensuring success as their Barbie collaboration hits retailers nationwide this summer.
5 Tips to know before integrating your ERP with EDI
Adopting an ERP system, or changing from one to another, and then integrating it with their EDI isn't something companies frequently do. As a result, most don't know what to expect or how to prepare. In this piece, we discuss why it's imperative to start planning your EDI in conjunction with the ERP.
Nearshoring and the new normal: why the evolving supply chain requires real-time data
Crisp's resident supply chain expert Barry Bradley shares an update on the state of the consumer goods supply chain, offering insight on how companies can stay ahead of the trends and gain a competitive advantage.
How to succeed at EDI integration
Integrating your EDI with your ERP (or other systems) realizes many long-term benefits: saving time and money, increasing accuracy, and improving client relationships.
How to win over IT with a centralized CPG data solution
A step-by-step guide to engaging internal IT teams about the benefits of a real-time data platform, while addressing concerns about data governance, integration, and reliability.
Crisp Team Spotlight: Kelvin Brown Sr.
Sales Engineer Kelvin Brown Sr. leverages his hard-won CPG data expertise to solve unique challenges for brands – and makes it fun along the way. We spoke with Kelvin about how his industry background fuels his passion for sharing knowledge and positively improving lives.
With Promomash & Crisp, The Honey Pot seizes opportunities for continued growth
Real-time, granular insights on trade spend and sales performance enable data-driven decision-making for The Honey Pot's growing retail channel.
Bringing data to the table: A CPG’s guide to growing sales
In today’s highly competitive landscape, brands have the unique opportunity to build stronger partnerships, prove their market value, and hit sales goals by bringing compelling data to retail buyers.
Earth Day spotlight: What it means to be a Benefit Corporation in CPG
When it comes to choosing the best data solution for their brands, more CPGs are turning to daily data for quick, actionable insights into their retail performance. Here, Crisp Sr. Account Executive for Enterprise Partnerships Kyle Volenik (formerly of SPINS) outlines how companies are leveraging Crisp’s daily data to eliminate out-of-stocks, understand sales performance, and optimize trade spend like never before.
With Crisp, Illy brews up fresh retail insights to boost revenue by 10%
Illy’s data-savvy sales team relies on Crisp for visibility across their distribution, helping drive sales at key accounts and support double-digit growth.