Tales of a Category Captain
Prior to becoming a Sales Engineer at Crisp, I was a Category Manager at Schwan’s and a Vendor Performance Manager at Target, where I gained a valuable perspective on the role of category management in helping both brands and retailers succeed. Here, I’ll break down the role of Category Captain and share how brands of...
Crisp + NielsenIQ: Empowering CPG brands with real-time market insights
Crisp has joined the NielsenIQ Connect Partner Network to empower food and beverage brands with enhanced market data access and usability.
At Katz Gluten Free, retail insights are easy as pie
In honor of Pi Day, this month’s Customer Spotlight features Katz Gluten Free, makers of gluten free pies, donuts, cakes, and more.
How do we measure food waste?
The team at Crisp has been working to quantify a phenomenon central to our company’s mission: food waste.
Greenleaf Foods partners with Crisp to stay lean and green
Part of our Customer Spotlight series, featuring brands on the Crisp platform and their growth stories.
How brands can be data-ready to ace a line review
Line reviews come in many shapes and sizes. Whether your merchant is reviewing product mix and performance for a modular reset in their brick-and-mortar stores, or analyzing product placements on their online shelves, they rely on their suppliers to build strong category strategies. While process and timing might vary by the retail customer, you can...
When should you pull a product?
No one wants to pull a product because it’s been underperforming, but sometimes it has to be done.
Employee Spotlight: Back-End Developer Tanya Fesenko
Part of our Team Spotlight series, featuring Crisp employees and what lights them up at work.
What does the 2021 retail outlook mean for food brands?
If you’re following the food industry, you’ve probably seen your share of predictions and trends for 2021. It’s a year we’re all eager to understand, as COVID-19 has brought both temporary disruptions and long-term transformation to the retail market. But as a growing food brand, what does the 2021 outlook actually mean for your business?...
High Road Craft Ice Cream churns up sales with better data
Part of our Customer Spotlight series, featuring brands in the Crisp network and their growth stories.