The Crisp Blog

When Dag Liodden and I founded Crisp, we thought about the work culture we wanted to build as much as the product we wanted to build: a place where our team is supported and ...

In this Team Spotlight, new hire Elle Spacek and Crisp Recruiter Minho Cho speak candidly about the job search process, offering advice for candidates looking to switch industries.

The winners of Fast Company’s 2021 World Changing Ideas Awards were announced today, honoring the businesses, projects, and concepts that pursue innovation for the good of society ...

By connecting marketing programs with geographic store and inventory data, Crisp is developing tools to help CPG brands meet demand and reduce (ad) waste.

Crisp’s mission, and a goal of many of our customers, is to reduce food waste. As a Product Manager at Crisp, this is something I think about regularly in the context of food retailers and CPG brands. But over the past year, I’ve also worked to address another source of food waste: my own behavior...

Can marketing serve brands and a broader purpose at the same time? According to Tyler Rochwerg of Johnson & Johnson Consumer Health, absolutely. At last week’s Brand Innovators Summit on Purpose-Driven Marketing, I sat down with Tyler to discuss his role with Neutrogena Studios developing innovative content on behalf of a major brand. Marketing is storytelling

Crisp joins the Snowflake Data Marketplace to enhance data collaboration in retail, leveraging the cloud to help CPG brands optimize their supply chain and reduce waste. 

We have seen the term “the cloud” and read about cloud computing for years now. We’ve shared files, showcased our lives through apps on our phones, and even seen a doctor virtually, all enabled by the cloud. But what does the cloud mean for the retail world, and more specifically, our work at CPG brands?

Crisp Product Manager Jordon White explains how velocity drives a smart retail strategy, and the analysis CPG brands should master to stand out to buyers.

Prior to becoming a Sales Engineer at Crisp, I was a Category Manager at Schwan’s and a Vendor Performance Manager at Target, where I gained a valuable perspective on the role of category management in helping both brands and retailers succeed. Here, I’ll break down the role of Category Captain and share how brands of...